スマステ|きのこの山から進化「たけのこの里」!

※SmaStation!!(スマステーション) 2014年2月22日放送分より

お菓子大手3社禁断の徹底比較
最新売上ランキング

今回はお菓子特集。

LOTTE(ロッテ)、
Calbee(カルビー)、
meiji(明治)、
といったお菓子メーカー大手3社を、
禁断の徹底比較。

最新売上ランキングを大発表。

また、
各社の社員が教える、
秘密の美味しい食べ方を紹介。

meijiの約300種類ある商品の中から、
最新売上げランキングベスト5を発表する。

前回は「meiji最新売上5位」の記事に掲載。

meiji最新売上第4位
きのこの山から進化
「たけのこの里」

meiji最新売上第4位は、
チョコとクッキーが、
一体になったかわいいお菓子、
たけのこの里(210円)」。

中はサクサクのクッキー。

外はミルクチョコと、
コクのあるチョコの2層でコーティング。

現在ではドミニカ産と、
マダガスカル産の2種類のカカオ豆をブレンドした、
ビターな「大人のたけのこの里」も大人気。

このたけのこの里の誕生に、
大きな影響を及ぼしたのが、
たけのこの里の4年前・1975年に発売された、
きのこの山」。

カリッとしたクラッカー部分をクッキーにし、
チョコと組み合わせたのがたけのこの里である。

なのでCMもこんな感じ。

続きは「meiji最新売上3位」の記事に掲載。

レビュー

きのこの山の方が先輩だったとは、
今回初めて知りました。

きのこの山派かたけのこの里派かというのは、
結構質問され、
話題に上ったりするテーマですよね。

ちなみに個人的にはたけのこの里派ですが、
皆様はいかがでしょうか。

今回のランキングにも、
反映されているように、
実際にたけのこの里の方が、
大衆から支持され人気があるようですね。

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