グッジョブ|茶柱が必ず立つお茶「茶柱縁起茶」!開発秘話・原理は釣りの浮き!

※すべてのものにはワケがある!グッジョブ 2013年12月26日放送分より

すばらしい知恵=グッジョブ。

この番組は思わず、
「なるほど」と頷いてしまうグッジョブを、
日本全国から発掘する。

茶柱が立つお茶グッジョブ

手軽に飲めるペットボトルのお茶が普及している昨今
なのに、
湯のみで飲むお茶が大ヒット

その訳は、
必ず茶柱が立つからである。

必ず茶柱が立つお茶は本当にあるのか?

そんな縁起の良さそうなお茶を開発したのは、
福岡で商品企画会社を営む宮木初雄社長。

宮木社長によると、
お茶として売るのではなく、
お茶をもっと違う事で売ろうとした時に、
ラッキー、縁起が良い、
という点で結び付ければ良いと考え、
茶柱を立てれば良いのではないかと考えたという。

つまり、
味よりも縁起もので勝負したという事である。

早速その商品を見せてもらうと、
なんとパッケージの中から、
薬のようなカプセルが出てきた。

カプセルを割ってみると、
茶柱らしき物体が発見された。

そこに湯を注ぐと、
本当に茶柱が立った。

茶柱が立つ理由・原理

今、巷で話題の茶柱が立つお茶は、
開発により沢山のグッジョブが詰まっていた。

茶柱というのは滅多にないからありがたがられていた。

世の中に無いのであれば、
茶柱を作ろうと宮木社長は考えた。

ある日、趣味である釣りに出かけた宮木社長。

大好きな渓流釣りを楽しんでいた宮木社長は、
プカプカ浮く浮きを見て、
茶柱が立つ仕組みを思いついた。

宮木社長は茶柱を抹茶の粉末で作る事にした。

形作りには昆虫採集用の注射器を使用。

釣りの浮きの上下の重さが違う事で立つ原理を利用し、
抹茶の粉末の比重を変える事で、
必ず立つ茶柱」が完成した。

そして1年間の苦労の末、
ようやく茶柱が必ず立つお茶が完成。

その名も「茶柱縁起茶」。

お値段1杯約250円。

若干高めの料金設定だが、
縁起物なので、
値段はあえて高めに設定されているという。

すると学問の神様「太宰府天満宮」の参道では、
合格祈願に来た、
受験生の親に大人気となった。

更に恋愛の神様「出雲大社」では、
恋愛成就のお茶として話題になり、
通算50万杯の大ヒット商品となった。

レビュー

茶柱は偶然立つからありがたいのであって、
必然的に立たせてしまっては、
縁起もへったくれもないような気が個人的にはします。

それでも贈答用や、
話題作りの為には、
やはり需要があるのではないかと思いますね。

茶柱が立って喜ぶ人はいても、
不愉快になる人はいませんからね。

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